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The European Health Plan provides people living or working in Bulgaria, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Poland, Romania, Slovakia and Slovenia with access to treatment in hospitals or clinics anywhere in Europe.

It also includes cover for chronic diseases, such as diabetes, worldwide emergency travel and the facility to add dental and optical cover.

Customers are also given access to Bupa International's 24-hour worldwide medical assistance helpline, which is open 365 days a year and is manned by a team of experienced advisers who, between them, speak 34 languages.

Steven Martin, European development consultant, Bupa International, said: “Because the plan is focused on European coverage, medical costs and premiums are more affordable.

“The region is developing rapidly and with the European Health plan, Bupa International is meeting the growing demand for international health insurance from companies and expats.”